Serious Pizza

Where flavor meets fearless storytelling.

Creative direction • Video production • Brand narrative built to resonate.

Client
Serious Pizza
Services
Creative Direction, Video Production, Brand Narrative
Location
Dallas, Texas, USA
Year
2023

Serious Pizza is known for its larger-than-life 30-inch pies and high-energy vibe in Dallas. The challenge was to translate that physical presence into a digital brand experience that feels just as bold and immersive. Modare delivered a full creative production — from concept development and shoot direction to post-production — that captured the brand’s flavor, attitude, and energy in motion.

We teamed with Serious Pizza’s crew, capturing dough-flinging, slices flying, and that unmistakable moment when the pizza hits the table. Every frame was designed to reflect the brand’s identity: big, bold, and fun

Serious Pizza
Serious Pizza
The challenges

The completed video boosted Serious Pizza’s brand reach across social platforms, giving the restaurant a visual asset that elevates its story and connects with its audience on emotion, fun, and flavor.

The Solutions

We developed a brand film highlighting both the craft of the kitchen and the culture of the venue. With high-impact visuals, kinetic editing, and engaging storytelling, the video positions Serious Pizza not just as a restaurant, but as an experience.