Hat Creek

Client

Hat Creek Burger Company

Services

Photography, Videography, Creative Direction, Content Strategy

Location

Dallas, Texas

Year

2025

Hat Creek Burger Company’s story is built around family, food, and fun — and our goal was to bring that story to life visually. Modare developed a creative direction that captured the brand’s inviting spirit through authentic, candid moments paired with bold, mouthwatering visuals.

We focused on real people, real smiles, and the little moments that make Hat Creek special — from sizzling grills to laughter at the tables. The campaign imagery was designed for social, digital, and in-store use, providing consistency across every channel.

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The challenges

The new visual content helped refresh Hat Creek’s brand across digital platforms, leading to increased engagement and stronger brand recognition. The photo and video assets continue to define the look and feel of Hat Creek’s marketing and storytelling.

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The Solutions

Our team produced a library of content — blending cinematic video, lifestyle photography, and motion shots of food and atmosphere. Every frame emphasized Hat Creek’s values: community, joy, and honest food made with care. The result is a timeless set of brand visuals that feel just as genuine as the experience itself.

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Capturing the spirit of Hat Creek